DOINGBUSINESS.RO

  |  2015-03-30

Romanian women spend 20% more on gadgets than men

According to QuickMobile, the largest technology specialist in Romania, women are increasingly more likely to buy gadgets such as fitness bracelets or smartwatches and spend 20% more on this type of products compared to men.

Tendencies in fashion and accessories continue to determine the buying behaviour of women in the online environment, and technological novelties only stir their interest for combining outfits with the latest gadgets. According to QuickMobile, innovation is best noticed when it comes to accessories used in daily activities, reason for which women are willing to spend between RON 500 – 1,000 on products which can improve their lifestyle.


For more information, please see the Romanian version of the article, here.
 

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